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The Importance of Security Personnel Longevity

by Optimal Marketing | Commercial Security

The Importance of Security Personnel Longevity One of the biggest challenges an organization faces is how to retain a valuable asset: its commercial security team. The issue extends far beyond employee retention rates, providing a more nuanced view of what makes an...

Most Common Threats to Retail Properties

by Optimal Marketing | Commercial Security

Most Common Threats to Retail Properties Retail is widely accepted as a leading economic indicator, so it can be helpful to keep in mind when the economy is growing, more consumers will be going shopping. On the other hand, when a recession is on the horizon, stores...

Potential Risks of Not Adequately Addressing Security

by Optimal Marketing | Commercial Security, Security 101

Potential Risks of Not Adequately Addressing Security Poor security practices can lead to disastrous consequences for your business security, your customers and your employees. Your commercial property security is only one part of a good security plan. With more and...

The Benefits of an Effective Security Program

by Optimal Marketing | Commercial Security, Security 101

The Benefits of an Effective Security Program Cyber attacks are on the rise so more business leaders are looking for better outsourced security solutions. AI can offer benefits in this area, making it easier to create software programs that automate the process of...

Property Security In Layers

by Optimal Marketing | Commercial Security, Tips & Best Practices

Property Security In Layers Layered security is a multifaceted approach to securing your property. It’s not just bits and pieces of security measures it’s a fully comprehensive plan for crime prevention with many working parts all of the go I’m...

Crime Prevention Through Environmental Design

by Optimal Marketing | Commercial Security, Tips & Best Practices

Crime Prevention Through Environmental Design Crime prevention can be done through many tactics, but CPTED is the most effective. This environment-focused design is focused on preventing crime and could be a crucial part of your security program. Blocking the effects...
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Recent Posts

  • The Importance of Security Personnel Longevity
  • Developing a Culture of Safety at Your Property
  • Most Common Threats to Retail Properties
  • Potential Risks of Not Adequately Addressing Security
  • Cutting Edge Technologies To Keep Your Product & Employees Safe

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